Blogs, the Boob Tube and My Pavlovian Reaction to People Magazine
Apparently the media is taking note of blogging as a social vortex that sucks you away from important things such as watching TV preparing hot, nutritious meals for one’s family and peeing.
Here’s an excerpt from my work e-mail via The Media Trainers:
While traditional newspaper readership continues to suffer, newspaper blogs are growing in popularity…
In the past year, the number of people reading blogs on the top ten U.S. newspaper sites more than tripled… the blog visits accounted for a larger percentage of overall traffic to newspaper Web sites, according to Nielsen/Net Ratings (http://www.nielsen-netratings.com/).
Just a year ago, blog visits only accounted for 4 percent of overall visits to newspaper sites or 1.2…but blog pages now account for 13 percent of overall visits to newspaper sites and unique visitors to blog sites have risen to 3.8 million viewers.
Blogging is also influencing broadcast media demographics. The LA Times interviewed mommy blogger Jenny Lauck about how the major networks are losing women viewers during the primo morning news show hours.
So, do you think traditional print media will slowly die off? Here at Casa BlondeMomBlog we no longer subscribe to a print newspaper, but I am a self-confessed magazine-aholic. I love nothing better than flipping through a good magazine and when I see the latest People magazine to the breakroom at work, sometimes I drool.
Speaking of newspapers embracing blogs, my friend Dawn is blogging as part of the Diet Writers on The Tennessean’s website. She’s lost almost 15 pounds since starting Weight Watchers, even though she gave into that Southern sugary temptress…homemade banana pudding. The Houston Chronicle also has a great group of mom blogs called Mama Drama and the Grand Junction in Colorado features mom bloggers at Haute Mamas.
Updated to add, The Tennessean now has a section devoted to moms, featuring mom blogs! It’s called Music City Moms.Â





